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NANTA at 50: A Golden Jubilee in the City of First



The National Association of Nigerian Travel Agencies (NANTA) has reached a monumental milestone, marking a half-century of excellence, resilience, and leadership in Africa’s travel and tourism sector. To celebrate its Golden Jubilee, the association has converged on the historic city of Ibadan, Oyo State, from the 14th to the 18th of April, 2026, for its 50th Annual General Meeting (AGM), Conference, and Exhibition.

Under the theme "Embracing Our Diverse Cultural Heritage from the City of Firsts: Redefining Our Role as Global Ambassadors," the event serves as both a reflection on five decades of industry growth and a strategic "reset" for the future of Nigerian travel.

Day 1: A Grand Welcome to Ibadan (April 14)

The conference kicked off as delegates, industry stakeholders, and international guests arrived in Ibadan, Nigeria’s "City of Firsts." The atmosphere was one of reunion and prestige as participants were warmly welcomed and assisted with registration and accommodation arrangements.

The day concluded with an elegant Welcome Cocktail. Designed to create a relaxed atmosphere, the evening provided a perfect backdrop for networking, where veterans of the industry and emerging travel professionals began the week by sharing visions for the next year.


Day 2: Journey into the Cradle of Civilization (April 15)


On Day Two, the focus shifted from business logistics to a deeply enriching cultural excursion to Ile-Ife, the ancestral and spiritual heart of the Yoruba people.


The Ooni’s Palace: A Living History

Delegates were granted a rare audience at the Palace of the Ooni of Ife, exploring sacred grounds that embody the spiritual foundations of Yoruba civilization.

l  Sacred Statues: A major highlight was the viewing of ancient statues representing foundational figures: Odùduwà(the progenitor), Obatala, and Obalufon.

l  Royal Heritage: The tour provided insight into the lineage of the Ooni, with particular homage paid to the influential reign of the 50th Ooni, Oba Okunade Sijuwade (1980–2015), and the current monarch, Oba Adeyeye Enitan Ogunwusi (Ojaja II), who continues the legacy of progressive leadership.

l  Symbolic Structures: Participants observed the ancient palace door and the burial site of Irere Okin Tadenikawo, underscoring the depth of tradition preserved within the palace walls.



Reflection at Ojaja Resort

The cultural exploration concluded at the Ojaja Resort, where delegates enjoyed a serene and relaxing environment. This provided the perfect setting for informal interactions and reflection on the rich heritage encountered throughout the day.

As the conference continues through April 18th, the "City of Firsts" remains the epicenter of a new era for Nigerian tourism, one rooted in ancient history and soaring toward a global future. 


Day 3: Policy Dialogue and Industry Transformation (April 16)

The third day was defined by a high-level focus on policy and the strategic repositioning of Nigeria’s tourism landscape. Held at the International Conference Centre, University of Ibadan, the highlight was a forward-looking keynote address delivered by Senator AbdulFatai Buhari.

Senator Buhari challenged travel professionals to evolve beyond traditional service delivery, urging them to actively curate Nigeria’s rich cultural and heritage assets into globally competitive tourism products. His address centered on four critical pillars for industry growth:

l  Policy Reform: Advocating for stronger regulatory frameworks across the aviation and tourism sectors.

l  Operational Efficiency: Improving the reliability and quality of air travel services.

l  Strategic Advocacy: Tackling the persistent challenges of rising airfare costs and frequent flight disruptions.

l  Collaboration: Fostering stronger synergies among all industry stakeholders.

The session underscored the growing consensus that tourism must be treated as a primary economic driver and a powerful cultural export for Nigeria.

Day 4: Government Partnership and Industry Recognition (April 17)



The final day focused on institutional synergy and celebrating the pillars of the industry. The session featured a robust goodwill message from the Honourable Minister of Art, Culture, Tourism, and the Creative Economy, Hannatu Musawa.


Minister Musawa lauded NANTA’s 50-year legacy, identifying its members as essential engines of the Nigerian tourism economy. She articulated a vision for the future built on:

l  Innovation: Driving creativity throughout the tourism value chain.

l  Strategic Engagement: Harnessing the power of the diaspora to elevate Nigeria's global profile.

l  Institutional Collaboration: Deepening ties between the Federal Government and private stakeholders to unlock the sector's full potential.


A Night of Celebration and Leadership

The day concluded with a Dinner and an award night at the Jogor Event Centre. A significant highlight was the presentation of a Special Recognition Award to the League of Air Nigerian Aviation Correspondents (LAAC). The award honored LAAC’s critical role in shaping industry narratives, holding the sector accountable, and advocating for growth. General Secretary Anthony Awunor accepted the award on behalf of the organization.


The AGM also saw the re-election of Dr. Yinka Folami as President of NANTA. Addressing the assembly, Dr. Folami emphasized the association's commitment to market fairness, regulation, and continued policy engagement for its 3,500+ members.

Distinguished Dignitaries in Attendance

The conference was graced by a prominent assembly of national leaders and traditional rulers, highlighting the strategic importance of the sector to national identity:

1.        Dr. Yinka Folami – President, NANTA

2.        His Imperial Majesty, Ọọni of Ife – Oba Adeyeye Enitan Ogunwusi (Ọjaja II)

3.        Olubadan of Ibadan – Oba Adewolu Ladoja

4.        Alake of Egbaland – Oba Adedotun Aremu Gbadebo III

5.        Hon. Hannatu Musawa – Minister of Art, Culture, Tourism & Creative Economy

6.        Senator AbdulFatai Buhari

7.    The chairman of the Nigeria in Diaspora Commission - Hon. Abike Dabiri - Erewa


Conclusion: From Recognition to Execution

The 2026 NANTA Golden Jubilee was more than a milestone; it was a call to action. The overarching takeaway was clear: the future of Nigerian tourism lies in the intentional fusion of culture, storytelling, and structured industry collaboration. As the sector looks ahead, the focus has shifted from seeking recognition to the discipline of execution—transforming heritage into globally competitive experiences and conversation into tangible systems.

 

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